Tattoos and Art by Jacob Hoo

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Bespoke Design Service

I offer a wide range of design services tailored to your individual needs. With so many variables to consider when designing a website or branding, it’s important that your requests are handled with a nuanced design sensibility, taking a wide-range of discipline silos into consideration.

 With professional editorial and design experience, you can be sure that in addition to meeting the functional needs of your business, my thoughtful approach and will convey the essence of your brand clearly. 

Custom Graphics

Whether it's a simple logo or highly detailed poster art, I offer a flexible bespoke design service to accommodate the needs of your business or project.

Animated GIFs

Give your brand and business the attention it deserves with an eye-catching custom animation.

Website design

Inclusive, uncomplicated design-focused packages available to get your website off the ground without breaking the bank.

content creation

Content can often be an afterthought in web design, but its a vital component to any online project. With professional journalism training and industry experience, you can be sure your content will play an integral role in your online project.

Case Study

Branding, logo and packaging

CLIENT: Alps Puritea

BRIEF: Logo and Front/Back packaging design

The owner of a wellness company in London tasked me with creating a logo and packaging design for a new sister brand.

Among the design considerations were tying in the design to the existing aesthetic of the preexisting company and alluding to an 'old apothecary' vibe. The resulting work was bright and fresh, with an added charm of handmade art nouveau motifs. 

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Case Study

Graphic Design

CLIENT: London-based band, “The Ancient Unknown”

BRIEF: Cover art for their record release, “Cyclones”

 

In keeping with the song's hard hitting, dark and chaotic vibe, I wanted this artwork to leave an ominous feeling, while paying homage to the band's psychedelic roots.

The centred art features a cyclonic spiral with multiple 'eyes', inducing a feeling of drawing the viewer inwards. The eyes hint at archetypes of chaos having a wider, collective intelligence of their own, in which we are unwittingly swept along.    

The custom font further pays homage to the hard-hitting, riff driven music frequent in the band's soundscape and likewise 70's Psychedelic Rock. 

To increase the scope of the work, and include the warmth and positive undertones of the band, I coloured the piece with warm purples and turquoises that respond to UV lighting. This gives the band further scope with the design to include incorporate UV effects into their merchandise and set design.

"Having seen Jake's tattoo work and woodwork, we [The Ancient Unknown] thought that his style would fit well with one of our more psychedelic tracks. We asked him to fashion up whatever came to his head after listening to our track. 

We were absolutely blown away with his work, not to mention his thoughtful approach tin making the design in colours that would light up in UV light - making it a great design for merch at gigs. 

Really looking forward to working with him again on future releases, and I would highly recommend." 

- Crispin Case-Leng, singer songwriter and guitarist at The Ancient Unknown

The Ancient Unknown is an alternative rock band playing and recording out of London, England. For more information about the band can be found here. 

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Case Study

Graphic Design

CLIENT: Tokyo-based sake blog, “The Drunken Deer”

BRIEF: Logo for their sake-themed blog

The owner of this Sake-themed blog wanted a logo making to mascot their content. 

One design consideration for this work included referencing the deer of Nara, Japan, of which the title of the blog alludes to. The semi-wild deer that roam the city are thought to be sacred messengers of the gods and are associated with the national spirit of Japan, Sake.

The deer outline was based on a historic art relic of a carved Nara deer, and wears a jovial feeling, as if wonderfully tipsy on sake.

To further link the deer to the theme of the blog - an exploration into sake tasting - I created a "double vision" effect, common in drunkenness, and used a shade of green and red common in traditional Sake packaging.

The subtle design sensibilities and nuances incorporated into this design proved a hit on the owner's Instagram, generating substantially more engagement (8x) than their average post.

"A really well-made design that had quality throughout. Jacob perfectly understood the brief and designed a logo that was both unique and incredibly meaningful."

- Manuel Padovan, "The Drunken Deer"

The 'Drunken Deer' Instagram blog is the brainchild of Manuel Padovan.

You can follow his Sake-tasting adventures here.

Order a Custom Graphic

Case Study

Animated GIF

CLIENT: Vienna-based Tattoo artist

BRIEF: Add flair to personal website

Working with an already-captivating piece of art work from the client, I added some extra flair by fading in and out the stars in the background. 

This added just enough extra interactivity without detracting from the original piece. 

Complimentary colours were chosen for the border and logo.

The animated gif was used on the contact page of her website as well as working well across social media channels.

Anna Idza is a Vienna-based painter and tattoo artist working out of her studio TATUARIUM.  

You can find her personal website here.

Order a Custom GIF

Thoughtful Website Design

 There are so many considerations that make a website great. There’s the design sensibilities, quality content strategy, slick user experience, marketing strategy and ease of use, to name a few (not to mention all the technical considerations). That’s why having an all-rounder to build the site can spare you any headaches and disappointments by bridging discipline silos into one seamless approach. 

  With a professional background in journalism and editorship, as well as marketing and design, you can be sure of a thoughtful and complete solution for your business or personal website needs. 

Adopting a holistic approach to your website design doesn’t have to come at the expense of high-performance. You’ll get a website that’s fast, lean and easy to use, as well as bespoke design across all devices. 

Thoughtful Website Design

 There are so many considerations that make a website great. There’s the design sensibilities, quality content strategy, slick user experience, marketing strategy and ease of use, to name a few (not to mention all the technical considerations). That’s why having an all-rounder to build the site can spare you any headaches and disappointments by bridging discipline silos into one seamless approach. 

  With a professional background in journalism and editorship, as well as marketing and design, you can be sure of a thoughtful and complete solution for your business or personal website needs. 

Adopting a holistic approach to your website design doesn’t have to come at the expense of high-performance. You’ll get a website that’s fast, lean and easy to use, as well as bespoke design across all devices. 

Case Study

Complete Website

CLIENT: Vienna-based Tattoo artist

BRIEF: Build a complete website including content strategy and personalised branding 

 

Requiring a website to showcase her work at an upcoming exhibition, my client tasked me with putting together something that would translate her message as an artist and tattooist.

I provided a complete service, from setting up a fast, lean and easy-to-use site, to creating a strategy and content to present her work in an engaging and relevant way.

The website was carefully designed across desktop, tablet and mobile, and branded to fit the overall feel and aesthetics of the art it represents.  

I couldn’t think of a better person to build my personal and studio websites than Jacob.

His feeling for composition is just great! Effortless; he was able to translate my taste and ideas and made it look even better than I expected. I’m super happy and proud of what came out.

- Anna Idza, Artist & Tattooist (TATUARIUM)

Anna Idza is a Vienna-based painter and tattoo artist working out of her studio TATUARIUM.  

You can find her personal website here.

Book a Free Consultation

Thoughtful Website Design

 There are so many considerations that make a website great. There’s the design sensibilities, quality content strategy, slick user experience, marketing strategy and ease of use, to name a few (not to mention all the technical considerations). That’s why having an all-rounder to build the site can spare you any headaches and disappointments by bridging discipline silos into one seamless approach. 

  With a professional background in journalism and editorship, as well as marketing and design, you can be sure of a thoughtful and complete solution for your business or personal website needs. 

Give your business the presentation it deserves.  

Fast, Lean and Responsive

Adopting a holistic approach to your website design doesn’t have to come at the expense of high-performance. You’ll get a website that’s fast, lean and easy to use, as well as bespoke design across all devices. 

Book a Free Consultation